Student Hackathon by SPALDING & HYPE- Engaging Basketball Consumer Needs

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    Student Hackathon by SPALDING & HYPE - Engaging the Basketball Needs of Consumers

    Do you love basketball?

    Do you want to improve and change the game for all its fans?

    Spalding and HYPE are looking for students like you!

    Join our hackathon and get started in sports entrepreneurship.


    Hackathon Challenge

    How can Spalding increase the frequency of interactions with their customers and become more engaged with their basketball needs?


    Hackathon Outline & Mentors

    Ten teams will create business cases to solve a problem or advance technology involving sports innovation, its challenges, and predictions for the future. Students will be divided into small teams based on expertise and background: Business & Marketing, Computer Science / Engineering, Designers, and Athletes.

    Mentors from Spalding, USC’s Blackstone Incubator, and the USC Performance Science Institute, as well as other sports business business companies and leaders will be on hand to mentor the teams as they craft ideas for solutions and prepare to pitch their ideas.  

    Watch this overview video from the  HYPE Hackathon at the UEFA Champions League Final in June 2017.
      


    Winner

    The winning team will present at the Global Competition the following day.


    >>Please Apply no later than February 9th, 2018.


    Event Agenda:

    09:00 - Registration & Refreshments
    09:30 - Welcome notes 
    09:45 - Rules of the Game
    10:00 -  Ideation Session Part I
    12:00 - Lunch Break
    12:30 - Ideation Session Part II, work together with Mentors
    14:30 - Presentation marathon
    15:30 - Reality Check (Pitching session)
    16;30 - Jury convenes to select winners
    16:45 - Announcing the 3 winners
    17:30 - Hackathon Ends


    Organizing Partners

    HYPE Sports Innovation

    HYPE is the largest sports innovation ecosystem with over 26,000, including global sports and tech brands, academia, investors and startups. HYPE is the host for global competitions, teaming up with Google, ASICS, Microsoft, SPALDING and Sky Sports among others. In 2017 HYPE conducted several Sports Innovation (SPIN) Final competitions alongside the UEFA Champions League Final, NFL Draft and the 2017 Taipei Summer Universiade. HYPE is the impact division of MG Equity group, operating since 2003, a Member of the IHUB.EU - A European Union organization. For more information visit:  www.hype-foundation.org

    SPALDING

    Spalding® is the largest basketball equipment supplier in the world with a long-standing heritage in quality and innovation. Spalding is the official basketball of the National Basketball Association (NBA) and Women's National Basketball Association (WNBA) as well as the official backboard of the NBA and NCAA.  Spalding also produces softball equipment under the Dudley® brand. The SPALDING® and DUDLEY® trademarks are owned by Russell Brands, LLC. For more information, visit www.spalding.com. 

    University of Southern California

    Situated as a global hub for sports, entertainment, and technology, USC’s Marshall School of Business and the USC Performance Science Institute stand at the forefront of innovation and research on the entrepreneurial mindset. The USC Performance Science Institute teaches, trains, and researches the science, best practices, and applied principles for high performance in any field. Founded in 2015 by Seattle Seahawks Head Coach Pete Carroll and Executive Director of the Lloyd Greif Center for Entrepreneurial Studies David Belasco, the PSI works with USC students to develop a competitive advantage, the broader academic community to serve as a hub for applied and empirical research, and organizations / elite performers to provide continuing education and data-driven interventions focused on mindset and performance training. USC’s rich history in athletics and entrepreneurship has uniquely positioned the PSI to become the leading resource on the high-performance mindset.

    Location

    USC Marshall School of Business, University of Southern California
    Los Angeles, United States

    Dates

    From 14th February 2018 - 09:00 AM
    to 14th February 2018 - 05:00 PM