The New Era of H2H: e-Innovation

e-Innovation: The New Era of H2H

Retail is one of the most fundamental of business practices, yet the impact of technology, both in the B2C and B2B space has transformed the way in which it works. Personalised experiences, personal knowledge and interactions have transformed the customer’s expectations and no matter your sphere of operation, the threats and opportunities remain a tangled web for many.

Most importantly, technology is redefining the way in which corporate customers and consumers communicate. It’s no longer about just the technology but how you can reinvent that personalised engagement, where it doesn’t feel like a mechanised response but a truly human experience. The differentiation between B2B and B2C is no longer critical, rather it is the question of is this what I want, can I change it, can I control my information? What customers are looking for now is the human to human experience.

Innovation is redefining the difference between success and failure, whether that’s in personalisation, manufacturing or brand engagement. What matters is ensuring that the innovations you select are right for you and your business, and that your business provides an environment in which innovation can thrive.

Join us on Tuesday 20th September to discuss how innovation can impact your business, how to assess what works for you and your customers, and to understand how to make innovation work for you. This event will stimulate ideas, instigate discussion, build an understanding of what it means to embed innovation throughout the business – all while showcasing some of the latest tech to help you evolve your business.

Please note this event is for retailers, b2c and b2b brands only, no vendors or agencies are permitted to attend.

Agenda

1:30pm - 2:00pm                              Registration & Networking in Innovators Zone

2:00pm – 2.10pm                             Chairs introduction

Davina Lines, Managing Director, Mixing Digital Ecommerce Club

2:10pm – 2:50pm                             Keynote: Culture of Innovation

How to create an environment that fosters innovation from both within and without.

Nick Lansley, Innovation Insider, will share his experiences

at Tesco, setting up Tesco Labs, Hackathons, agile and Yammer

2:50pm – 3:20pm                             Digital DNA

A game changer for retail that creates the foundation for successful omnichannel retailing

David Smith, Director Omnichannel, GS1 Global

3:20pm – 4.10pm                             Coffee, Networking in Innovators Zone

4:10pm – 4:50pm                             Retail Innovators hosted by Adrian Moss, Monetate

                                                Brands will always need innovators to keep up with consumer

expectations. Adrian will cover some of the technologies changing the face of retail and our guests will showcase some of the technologies available.

                                                                Guest Innovators: GoinStore - YourStyleLab - Airport

4.50pm – 5.15pm                             Retail Innovator Brand Session to be announced

5:15pm – 6.00pm                             Networking, drinks & canapés in Innovators Zone